Typography

The Cherokee Type font styles establish simple, clear-cut hierarchies. There is a headline font used for snappy, headline messaging, and a complementary paragraph font.

We have two main typefaces for headline and paragraphs respectively; Bebas Neue Pro in two weights, and Inter in 3 weights.

Headlines

Paragraphs

Font weights

Here are examples of font weights and font hierarchy.
As the fonts get smaller, feel free to also drop down the font weights to aid legibility and to retain balance.

Example of how font weight pairing should be used.